Articles - How to create a winning fundraising team in 3 easy steps
23rd December 2022

How to create a winning fundraising team in 3 easy steps

One of the first things we say to anyone thinking of starting their own charity fundraising campaign is: don 't do it alone. Why is it so important to have a fundraising team? Not just because it's less work for you. We've created a comprehensive guide so you know exactly how to build a fundraising team to help make your fundraising easier and more successful.

Why should I create a fundraising team?

  • Team fundraising makes it more fun. When that positive energy spreads through your fundraising campaign, you'll raise more.
  • Because fundraising spreads quite a bit on social media, each person added to your crowdfunding team dramatically increases the reach of your fundraising.
  • If each member of your team takes on separate tasks, the work will go much faster and easier.
  • Two (or more) minds think better than one. When you create a fundraising team, you can make better collective decisions.
  • If things get tough you can rely on each other for support.

How do I create a winning fundraising team?

There are three simple steps you can follow to build your own amazing fundraising team.

Step 1: Recruit team members

  • The first step in creating a fundraising team: make a list of people you want to invite to join your team. Summarize each person's skills.
  • Reach out and ask for help. Use the approach that works best for each person. Talk about the impact your fundraising can have and why and how it will make a difference to beneficiaries.
  • Tell people you respect their time and will set limits or boundaries on how much you ask of them during your fundraising. Setting expectations early makes it easier to overcome any obstacles in fundraising and will remove anxiety and tension about what is expected of everyone.

Step 2: Assign roles

At your first meeting when working together, discuss what work each team member needs to take on.

  • Public Relations Manager: Develop a media outreach strategy.
  • Marketing: Creates advertising for the fundraiser on Facebook , and organizes various events.
  • Social Media Manager: Responsible for spreading the word about your fundraiser on social media. Manages the Facebook and Twitter pages for your fundraising campaign, connects with similar groups and causes, creates fundraising hashtags.
  • Writer: Comes up with the title of your fundraising campaign and writes your fundraising story. Edits online pages and posts, creates fundraising email templates, and drafts a compelling fundraising letter.
  • Designer/Photographer/Videographer: Creates images and designs for fundraising campaigns, videos for fundraising pages, and other assets that add creativity.
  • Fundraising Manager. Schedules and conducts team meetings and performs various types of tasks that keep fundraising successful.

Step 3: Plan the fundraising.

If you are brand new to crowdfunding , starting with the right fundraising plan can make the process easy from start to finish. Set fundraising goals that help you raise funds quickly, and use a combination of online and offline sharing strategies to promote your fundraising. Avoid these common fundraising mistakes to ensure you meet or exceed your fundraising goal:

  • Lack of proofreading. Grammatical errors can spell disaster for your fundraising campaign, so make sure your team writer proofreads everything that goes public.
  • Don't update your donors. Posting regular fundraising updates will help you keep your donors updated throughout the process.
  • Not spreading your fundraising campaign far enough. Use social media to reach a wide audience so that more people know about your goal and can help.

Start a campaign now on PavelAndreev.ORG.

And in our help center you can see What are the conditions for starting a campaign?

Build a fundraising team that works

Team fundraising is a great way to raise more money for a cause you care about, and have more fun as part of a team while doing it. Fundraising with a team also means you'll have a greater social reach, serve your beneficiaries more effectively, and support each other along the way. Explore setting up a charity campaign(crowdfunding) or launch a campaign directly on the PavelAndreev.ORG platform. The PavelAndreev.ORG platform and foundation have a team behind them that you can rely on and without whom they wouldn't be what they are.

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